Seventeen is an American magazine for teenagers. Being the first teen magazine in United States it was mostly for young girls and women between the ages of 12 and 19. This magazine was set up towards inspiring girls to become role models in work and citizenship. Seventeen took a more fashion and romance-oriented approach in presenting their material, while still maintaining their model of promoting self-confidence in young women. It was first published in September 1944 by Walter Annenberg’s Triangle Publications. The magazine is organized into the following sections: fashion, beauty, health, love, and life.
Seventeen Magazine’s Early History
Helen Valentine, Seventeen magazine’s first editor, believed it was necessary for the teenage girl to gain some respect in the real world by providing her with a source that would help her acquire understanding of the ways she could make a name for herself in society. King Features Syndicate began running the comic strip “Teena’” in July 1944, created by cartoonist Hilda Terry, in which the trials and tribulations of a typical teenager’s life were portrayed, and “Teena” ran in newspapers all over the world for 20 years. After Seventeen Magazine was launched in September 1944, Estelle Ellis Rubenstein, the magazine’s promotion director, used “Teena” as a marketing tool to introduce advertisers to the life of teenage girls and to encourage advertisers to buy space in Seventeen. Today, it is equally as evident that the magazine serves a greater purpose as simply being a form of literary entertainment, for it also promotes self-confidence and success in young women.
Past and current stars which have graced the cover of the Seventeen magazine cover areas follow:
• 1950 – Helen Ryan
• 1955 – Dolores Hawkins
• 1965 – Colleen Corby
• 1967 – Twiggy
• 1973 – Robert Redford and Bonnie Lyschir
• 1976 – Dorothy Hamill
• 1988 – Milla Jovovich
• 1990 – Cameron Diaz
• 1993 – Drew Barrymore
• 1995 – Alicia Silverstone
• 1997 – Ivanka Trump
• 1998 – Leonardo DiCaprio
• Apr. 2002 – Kelly Clarkson
• Dec. 2006 – Paris Hilton
• Oct. 2007 – Hilary Duff
• June 2008/May. 2009/Dec. 2010 – Taylor Swift
• July 2008 – Whitney Thompson
• Dec. 2008/Jan. 2009 – Miley Cyrus
• Sep. 2009 – Selena Gomez
• Nov. 2010 – Kristen Stewart
• March 2011 – Miranda Cosgrove
• Apr. 2011 – Victoria Justice
• June. 2011 – Lucy Hale
• Aug. 2011 – Emma Watson
• Sep. 2011 – Ashley Benson
• Oct. 2011 – Taylor Lautner
• Nov. 2011 – Heather Morris
• Dec. 2011/Jan. 2012 – Nikki Reed
• Feb. 2012 – Demi Lovato
• Mar. 2012 – Lily Collins
• Apr. 2012 – Jennifer Lawrence
• May 2012 – Chloë Grace Moretz & Justin Bieber (Double Cover)
• June/July 2012 – Sarah Hyland
• Aug. 2012 – Shay Mitchell
• Sep. 2012 – Kendall Jenner & Kylie Jenner
Some of the notable history events of the Seventeen magazines
Sylvia Plath submitted forty-five pieces to Seventeen before her first short story, “And Summer Will Not Come Again”, was published in the August 1950 issue.
In 2010, writer Jamie Keiles conducted The Seventeen Magazine Project, a social experiment in which she followed the advice of Seventeen magazines for 30 days.
In the early 1980’s, Whitney Houston appeared in Seventeen and became one of the first black women to grace the cover of the magazine.
In 2012, in response to reader protests against the magazine’s altering of Seventeen Magazine model photos, the magazine pledged not to Photoshop model photos published in the magazine.
• The South African edition of Seventeen magazines is published by 8 Ink Media based in Cape Town. The editor is Khwezi Magwaza.
• The Philippine version is published by Summit Media, but it ceased publication in April 2009.
• The Hispanic American edition is published by Editorial Televisa.
• The Indian edition is published by Apricot Publications Pvt. Ltd in Mumbai.
• The Malaysian version of Seventeen is published by Bluinc.
• The Seventeen Singapore is published by SPH Magazines.
• The Thai edition of Seventeen is published by Media Transasia Limited in Bangkok.
In the United Kingdom there is no Seventeen magazine, but there is a similar magazine recently touted as a fresher and edgier Teen Vogue called Company.
Seventeen in other media
Seventeen has also published books for teens, addressing such topics as beauty, style, college, health, and fitness.
America’s Next Top Model
Seventeen was a sponsor of America’s Next Top Model. The winners of America’s Next Top Model from seasons 7 through 14 have each graced a cover of Seventeen magazine including Caridee English, Jaslene Gonzalez, Saleisha Stowers, Whitney Thompson, McKey Sullivan, Teyona Anderson, Nicole Fox, and Krista White. Originally, the magazine only planned on sponsoring the show from cycles 7-10, however, with such a high success rate and an awesome opportunity the magazine provided for these women, the magazine sponsored the cycles until the show decided to move the winners to Vogue Italia.
In 2011, Seventeen collaborated with ABC Family to make a film about a girl who gets bullied online called Cyberbu//y. The point was to raise awareness of cyber bullying and to “delete digital drama”. The film premiered July 17, 2011 on ABC Family.
Editors which have stood the test of time: from the 1944 Helen Valentine up until the present Editor, Ann Shoket, 2007
• Helen Valentine (1944-1953)
• Enid A. Haupt (1953-1970)
• Midge Richardson
• Caroline Miller
• Mia Fausto Cruz
• Simon Dumenco
• Meredith Berlin
• Sabrina Weill
• Annemarie Iverson
• Atoosa Rubenstein (2003-2007)
• Ann Shoket (2007-Present)
Between the stresses and daily challenges we are face we need some time to kick back and get our game on. From magazines which present us with information about the latest technological advances, we are also present to the world of computer gaming which has become a huge fuzz amongst teenagers especially those computer geeks. Read more about how these games has evolved from the games of ancient times until now.